Wellvana

Role

Sr. Brand Designer

Sector

Healthcare

Year

2023-2024

Creative Director

Greg Frank

Objective

Create a life-changing brand to help doctors transition form fee-for-service to value-based care.

What we've done

• Executed a comprehensive rebrand across various channels: internal, web, social, photo, CRM, and print.

• Developed creative systems for seamless cross-functional collaboration using tools like Canva, Figma, Microsoft Apps, and Braze for email marketing.

• Established the brand through CRM campaigns, event branding, LinkedIn, brand photoshoots, culture videos, sales collateral, internal brand experience, and headless CMS web redesign.

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