Wellvana
Role
Sr. Brand Designer
Sector
Healthcare
Year
2023-Current
Creative Director
Greg Frank
Objective
Build a life-changing brand to help doctors transition from fee-for-service to value-based care.
What we've done
Executed a comprehensive rebrand across various channels: internal, web, social, photo, CRM, and print.
Developed creative systems for seamless cross-functional collaboration using tools like Canva, Figma, Microsoft Apps, and Braze for email marketing.
Established the brand through CRM campaigns, event branding, LinkedIn, brand photoshoots, culture videos, sales collateral, internal brand experience, and headless CMS web redesign.
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